The Bike Lane Newsletter
in the lane
More bikes, less parking = safer streets
December 01, 2022By Roger C. Lanctot Director, Connected Mobility Strategy Analytics Conflict and controversy have broken out in the nation’s capital over a proposed 2.7-mile bike lane on Connecticut Avenue. On-street parking spaces in Washington, D.C. are expected to be eliminated by…
The case for Guaranteed Basic Mobility
December 01, 2022It’s time to reframe how we think about transportation and mobility — the ability to move freely and participate in society is a basic right. By Tangier Barnes Wright Senior Partnership and Program Manager PeopleForBikes Editor’s note: This text was…
The real value of V2X: Open national data standards
October 27, 2022Kellen Pucher Head of Business Development Panasonic’s Smart Mobility Office – Cirrus by Panasonic Kellen Pucher stops by The Bike Lane to describe Panasonic’s early development of C-V2X in Colorado and the real value of the system. Kellen and Jake…
The push for pre-competitive standards
October 27, 2022By Jake Sigal Founder and CEO Tome Software Working with a team to make on-road cycling safer has been important to me for years. As it is for many of you, this is personal. In 2016, we were on the…
The importance to transportation systems industry standards
October 01, 2022Ed Straub VP Land Systems SAE ITC Ed Straub joins The Bike Lane to discuss the reasoning behind, and importance of, industry standards in Transportation Systems. From the pre-competitive meetings, to the cooperative standards creation committees, to the adoption of…
Mobile Device Capabilities for Broadcasting and Receiving VRU Safety Messages Over Bluetooth Wireless Technology
October 01, 2022As cars, infrastructure, mobile devices and accessories all become smarter, the opportunity for improving driver awareness of vulnerable road users (VRUs) such as bicyclists, scooterists, road workers and pedestrians has never been greater. Tome Inc., in conjunction with Ford Motor…
Charging ahead on micromobility policy
October 01, 2022By Noa Banayan, Sam Herr and Leanne Kaplan Editor’s note: This text was first published online by PeopleForBikes on Sept. 21 and is shared in The Bike Lane with permission. Policymakers across the local, state and federal levels are increasingly…
Education, and technology, key in keeping riders safe
August 23, 2022Podcast with Bob Najduk Director of Electronics Trek Bicycle Co. Bob Najduk, Director of Electronics at Trek Bicycle Co., joins The Bike Lane to discuss safety technology for bicycles/scooters/electric bicycles, both current and future.…
UMTRI shaping the future of transportation and mobility infrastructure
August 23, 2022By Francine Romine Director, Marketing and Communications University of Michigan Transportation Research Institute Earlier this year, the National Highway Traffic Safety Administration released their report on early estimates of traffic fatalities and fatality rates in 2021. It was sobering. Fatalities…
AVs and VRUs
August 23, 2022By Umit Ozguner Professor Emeritus Ohio State University At Ohio State University’s Center for Automotive Research, the preeminent research center in sustainable and safe mobility in the United States and an interdisciplinary research center in The Ohio State University’s College…
How safety enables the future of connected vehicles
July 28, 2022Podcast with Roger C. Lanctot Director, Connected Mobility Strategy Analytics Tome CEO Jake Sigal talks with Roger Lanctot about post-pandemic transportation, future of connected cars, and Roger offers frank assessments of regulatory and future car/bike/scooter technologies. As a Director in…
ABCs for VRUs
July 28, 2022By Bob Najduk Director of Electronics Trek Bicycle My entire life, I have been trying to get people to stay active. From a young age, I would organize basketball games in the middle of the street near Detroit. And I…
Protecting roadway workers — the most vulnerable road users
July 28, 2022By David McKee Vice President of Marketing and Government Relations PSS According to the Federal Highway Administration, “vulnerable road users” (or VRUs) are people “who use streets, roads and highways without the benefit of the protection offered by an automobile…
‘Love what you do, and do what you love’
June 30, 2022Podcast with Bob Margevicius Executive Vice President Specialized Bicycle Components Specialized Bicycle Component’s EVP Bob Margevicius joins The Bike Lane to share his story and why he continues to push bike safety within the company and the bicycle industry.…
Moments that matter: Garmin creates space, awareness
June 30, 2022By Ross Stirling Director of Research and Development, Tacx Garmin Creating situational awareness for cyclists is a key focus for Garmin. We believe that the more confident a cyclist is on the road, the more they will ride — and…
A traffic engineer’s bike commute and vision for safer riding
June 30, 2022By Joshua McNeil, P.E., T.E. Principal Engineer Iteris, Inc. At the end of Bike Month this past May, I reflected on what great bike infrastructure is and my journey to becoming a bike commuter. Years ago, I would find myself…
A journalist’s perspective on mobility, safety and smart city trends
May 26, 2022Podcast with John Quain Founder, Editor-in-Chief OntheRoadtoAutonomy.com World-renowned journalist John “JQ” Quain (New York Times, Digital Trends, Tom’s Guide, On TheRoadtoAutonomy.com) joins Tome founder and CEO Jake Sigal to discuss what’s up with automotive, mobility, and smart city trends. Bonus…
Good business: Why safety matters
May 26, 2022By Bob Margevicius Executive Vice President Specialized Bicycle Components “Son, things like this happen. We have liability insurance to cover these kinds of incidents.” Those words still shake me to my core. I was a young bicycle product manager, working…
How Bosch eBike Systems is advancing VRU safety
May 26, 2022By Bobby Gondara V2X Technology Manager Bosch eBike Systems The rapid growth of the eBike market means that more people than ever are taking to the streets, having fun and riding farther. That’s a wonderful thing, but it also means…
Capitol Hill cycling insider Noa Banayan – PeopleForBikes
April 28, 2022Podcast with Noa Banayan Director of Federal Affairs PeopleForBikes Noa Banayan joins The Bike Lane host Jake Sigal to discuss what’s hot in DC regarding cycling and safer roads for everyone.…
The path to success in automotive connected safety services
April 28, 2022By Jeremy Agulnek, Senior Vice President, Connected Vehicle HAAS Alert As a small business providing connected safety services, V2V and VRU solutions to global automotive manufacturers, suppliers and traffic and navigation platforms, HAAS Alert’s path to success can follow several…
A C-V2X light at the end of the tunnel
April 28, 2022By Roger C. Lanctot Director, Connected Mobility Strategy Analytics The news from the National Highway Traffic Safety Administration’s 2020 traffic crash data is not good. Bicyclist fatalities were up 9.2% to the highest level since 1987. The COVID pandemic fundamentally…
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About The Bike Lane
Welcome to The Bike Lane!
Protecting vulnerable road users (VRUs) is more critical than ever. Fortunately, some of the best in business are building bikes, scooters, and vehicles with connected technology in mind dedicated to this very purpose.
As proud founding members of the Society of Automotive Engineers Industry Technologies Consortia® (SAE ITC) VRU Safety Consortium™ (VRUSC), we created The Bike Lane newsletter as a sales-free zone dedicated to the common mission of making roads safer. The Bike Lane is a place for cross-industry voices to be shared and heard. It’s a forum to explore the tough questions around VRU safety, and how the bike, automotive, and tech industries are responding to those concerns. Our guest bloggers and podcasters are the professionals working actively on projects and programs related to VRU safety. They live and work where the rubber meets the road, literally and figuratively.
As for the Tome Safety Team, we believe that precompetitive software and standards are necessary for safer roads. We ride (and drive), and it’s personal. Our team brings collective experience to ongoing standardization efforts and technology development aimed at protecting VRUs.
With so many great companies working together to achieve this common goal of safer roads, our mission will be accomplished that much sooner. So much progress has already been made, and there’s still much work to do. As this happens, we’ll be reporting it back to you in The Bike Lane!
Stay safe, innovative, and ride on!
Angela Fessler
Director, Safety Team
Tome